Does it chase customers away, or does it make you money?
Look at Google. It gets millions of hits a day and has a very simple design. It serves a purpose. It gets the user to interact with the site. It’s purpose is a search engine.
When designing a website you always have to know your purpose or outcome.
What do you want people to do when they come to your website?
- Do you want them to pick up the phone and call?
- Opt-in to your email list?
- Fill out a contact form?
- Get directions?
- Make a purchase?
So when you want a website always know the purpose of the website. This will help our designers better understand what you are looking for as far as design.
Content is always king too. Be sure to have good content on your site about your business. If you have too much content, you may want to break some of it up and put it on a blog. A blog will not only help your rankings in the search engines but it can keep customers informed about products and services.
Google loves blogs.
So if you need a new website designed or maybe you just need a website for new venture, feel free to give us a call at SmartLink. We are a web design company in West Palm Beach but we have clients all over the country.