The telemarketing industry is a pretty tight-lipped industry when it comes to finding out the price of a telemarketing campaign.
We had a client that was possibly interested in telemarketing campaign. We
wanted to research the cost of a telemarketing campaign versus a pay-per-click campaign.
We wanted to see if we could generate a cost-per-lead for each telemarketing call.
First, we went to a website that gets leads for Telemarketing companies. We filled out the form and in minutes we had telemarketing companies calling the office.
We dug deep for information and even had one company give us a pricing sheet.
We took this information and compiled the price information into a nice report.
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