Did you know that half of potential sales are lost because users can’t find the information they need on a business’ website? https://www.onlinemarketinginstitute.org/blog/2013/05/importance-website-usability/ You merchandise your store to make it easy for your customers to find whatever they’re looking for. Treat your website the same way. Prospective customers will judge whether or not to patronize […]
It has been documented that up to 80% of purchasing decisions start with keyword search on the internet. Individuals are now choosing search engines, or local listings and marketing sites to locate companies in their area. Therefore Search engine optimization (SEO) is essential marketing tools that will employee a range of methods to increase your site’s presence […]
SEO and SEM are the two main methods of getting impression and ranking on Google search. SEO stands for Search Engine Optimization, which basically means unpaid organic search results for keywords. Where as SEM stands for Search Engine Marketing, which basically means paid search results for an ad group that will normally have a pay […]
A clean website design look seems to be growing in popularity. Consider for a moment Google’s new platform for gmail. It has really evolved in recent months into a very clean look, that has given the user a more simpler and easier use of the interface . Or another example would be Bing’s home page […]
If you want to know how to get your website found in the search engines so that people visit your website, you came to the right place.
There is no greater reward than getting our clients to rank high in the search engines for popular keywords or search terms that consumers use to find related businesses.
5 Things You Can Do Right Now To Get More Customers To Your Business
Here are 5 things you can do to your website right now to connect with customers for retention and gain new ones.
f the information presented is not to the point, the visitor will likely leave the page (or worse leave your site) to find the answers they are looking for. Remember that users on the web are looking for information that is fast and convenient. They do not want to have to read through paragraphs of information to find out one service or product you offer.
Every selling point has some level of psychology applied to it, so why shouldn’t your web design? While this idea is certainly not a new concept, it should be properly considered before developing a website. Psychology in web design utilizes the mental processes of an individual that causes him or her to think or act in the way he or she does. In layman’s terms, understand what a visitor will do when they visit your website and determine the best way for them to convert into a customer. In order to do this you need to give the visitors a reason to review the goods or services on your website.
Google tried to buy Yelp. Why? It’s a company where users generate reviews about local businesses. Now there are rumors that Google wants to buy Groupon. Why? It’s local. Do you notice a trend here? There are many more small businesses than there are Fortune 500 companies. Google knows not to rely on the big boys. It’s the little guy that generates the most money for Google.