Because most people find businesses electronically via computer, phone or GPS, we compiled a list of 5 ways that will increase business, traffic, visitors or people to your business or website.
Make sure your business is on the web. – If your business is not on the web, you might as well not be in business. People everyday are going to the web to research your business. They want to see your menu before they go head out to dinner. No website…no business.
Submit your business information to directories on the web. – By submitting your business information across multiple directories, you can ensure that you are funneling visitors from all across the web to your site. Each directory listing is like having another website. You can have one website, but imagine having over 200 listings in local directories on the web including placing your business information on mobile directories and GPS systems. That’s right, you can lead a customer to your door by their GPS systems. Call us now for more information.
If you have a website, make sure it can be found in the search engines. – Sure you find your business in the search engines if you type in the name of your business. Do people even know the name of your business?
What if people were to type in the services that your business provides…can they find you? Here’s an example: Let’s say that I wanted to purchase carpeting in West Palm Beach, Florida. I would search for “Carpet Stores in West Palm Beach.” You want to make sure your website is optimized for keywords about your product and services. Not necessarily the name of your business.
Use a pay-per-click campaign – If you are not getting website traffic right away to your site. You can get traffic headed to your site instantly with a pay-per-click campaign. While you are building the SEO (Search Engine Optimization) on your site (which takes time) you can be getting some business.
Blog – You can sign up for a free blog account somewhere, but it is best to have a blog attached to your website. Because of changes to Google’s search algorithm called “Google Caffeine,” it will almost make it impossible for a static html site not to stay ranked high in the search engines results pages. Search results will fluctuate. Not only is content king on a blog, but activity is king too. With a blog you can interact with your readers and link up the blog to your social networks.
For more information on how to funnel sales to your business through the internet feel free to give a call or contact us.