Five Google Services to Check Out

1. Gmail Without a doubt, Google’s most popular service (obviously excluding their search engine centerpiece) is their free email. Google has recently integrated Gmail into an even more comprehensive service including Drive (more on that later) and Google+ Photos. Gmail services are constantly being upgraded, the web user experience is second-to-none, the @gmail.com email address […]

How to Approach Digital Video Ads

With the rise of programmatic buying, video ads are getting more and more popular. By the end of 2015, eMarketer estimates marketers will spend $2 billion on programmatic video. Going programmatic allows marketers to target consumers and thereby tailor ads to speak to them. Your budget isn’t locked into any specific placements, allowing your money […]