Tweets Heard Around the World

Today kicks of the first day of the 2014 FIFA World Cup in Brazil. On social media, this is the most talked about sporting event in history. Before the event has even begun, 90% of the world has already been talking about the World Cup on social media platforms like Twitter and Facebook. This year’s […]

Twitter Enhances One-Click Video by Adding a “View More Videos” Option

Even more advertising and branding possibilities are available through Twitter’s one-click video since the addition of the option to ‘view more videos’. According to a Twitter rep, this capability is accessible not only through Twitter’s iOS, but will eventually be present on other devices through their Android app and the Twitter website. The option to […]

News Release > Press Release

The traditional press release is a thing of the past. Years ago when a press release needed to be distributed, PR experts would contact big news conglomerates and trade publications. Editors, publishers, or producers had the power to decide if your release was “fit to print.” With news releases we have the power! Studies show […]